Local startup partners with NIL educational platform
August 21, 2024 - Tampa-based digital advertising startup Nickelytics has partnered with Sarasota’s NILENT to provide more name, image and likeness (NIL) opportunities for college athletes, corporate sponsors and distribution collectives. Amateur athletes can now profit from NIL sponsorships, and the partnership provides an innovative revenue generation and fan engagement source. NILENT is the only gamified educational platform that rewards athletes for completing financial literacy, mental health well-being, brand building and career development courses.