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The Hustle

Name: Matthew Walker (PixelStix)

Posted By Joe Hamilton

PixelStix brings digital content into physical context. It's a sticker that - when in proximity to your phone - links to digital content. This means you can send videos via postcards and photo albums, so they can live outside of social media. PixelStix founder Matthew Walker brought this idea to life when trying to put together a photo album of a road trip with his daughter. He realized that there was no place for videos to live alongside the photos. He wanted to change that. Now, he's launched a Kickstarter to finish building the PixelStix app for iPhone. To support his Kickstarter, click here: https://www.kickstarter.com/projects/1554769308/pixelstix-breathing-new-life-into-everyday-objects

Years in Tampa Bay

Over 20

Hustle (job)

PixelStix – Founder

What do you do?  

I’m a technologist that invents.

Why do you do it?

Furthering the work of Englebart and other greats in our field by discovering ways that our lives are augmented and enhanced by computers. It’s a passion.

What was your Catalyst? (How did you get started?)

My daughter and I made a photo album to document our road trip across the country. I wanted to figure out how I could get videos from our trip inside the photo album.

What’s a common misconception or unknown aspect of what you do?

That PixelStix are QR codes or similar to them in some significant way.

What’s the most challenging part of your Hustle?

Ahh, that’s easy. This is a brand new field and I have yet to cultivate the 1 or 2 ways to use this technology that resonates with people.

What’s the most valuable piece of business advice/insight that’s helped you?

No matter how cool the tech is, you have to sell it for it to be successful.

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