Vice president of technology
New Company Website
Director of software development
Spectrio, one of the nation’s leading providers of in-store marketing solutions powered by content and technology, announced today the appointment of Jeff Juszczak as vice president of technology of the Tampa-based company that serves more than 89,000 customer locations nationwide. With a background that includes co-founding a technology start-up and heading and managing a software development department, Juszczak plans to leverage his expertise as he oversees Spectrio’s internal systems and customer-facing technology. “Jeff’s experience across many facets of technology and software engineering gives him a unique perspective on best practices and creative solutions,” said Dax Brady-Sheehan, Spectrio CEO. “We are delighted to have him leading Spectrio in developing and streamlining technology for our internal teams as well as helping us create a more cohesive marketing suite for our clients.” Before joining Spectrio, Juszczak was director of software development at Vector Solutions. In his role, he managed the team of software engineers, business analysts, and database administrators across Vector’s commercial brands, RedVector and Convergence Training, to create innovative online learning solutions. Prior to his tenure at Vector Solutions, Juszczak co-founded 13 Guys Named Ed, a consulting practice specializing in interim technology leadership and enterprise application development, where he leveraged more than 20 years of technology and software engineering experience in a wide range of industries. “As a market leader, Spectrio has a strong commitment to innovation and provides an incredible mix of captivating platforms and products,” said Jeff Juszczak, VP of Technology at Spectrio. “I’m excited to apply my experience to further evolve and integrate those platforms and products into a comprehensive and cohesive portfolio of customer-engaging solutions.” Spectrio serves clients from local businesses to large brands, seamlessly unifying online marketing experiences and in-person brand experiences with content and technology. Spectrio’s in-store marketing technologies include Digital Signage, Wi-Fi Marketing, as well as In-Store Music and Marketing, and On-Hold Marketing - all designed to drive consumer behavior.