Vice president, product marketing
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Senior director, solutions marketing
ReliaQuest, a leader in enterprise cybersecurity, announced the addition of three accomplished executives to its industry-leading team: Ken Smith as chief revenue officer, Kristy Ayala as vice president of demand generation, and Seth Goldhammer as vice president of product marketing. These executives bring deep background in the cybersecurity industry and innovative enterprise technologies, as well as proven success driving global sales and marketing results through phases of hyper growth.
"As enterprises grapple with increasing cyber threats and a confusing array of tools to address them, the timing could not be better for ReliaQuest to double down on these hires to lead our GreyMatter platform to market," said Brian Murphy, CEO, ReliaQuest. "Ken, Kristy and Seth not only bring a wealth of domain experience in cybersecurity and business-to-business SaaS, but they will help ReliaQuest aggressively scale as we deliver coordinated visibility and response to enterprises across the U.S. and beyond."
As vice president of product marketing, Seth will develop clearly articulated and differentiated messaging to drive ReliaQuest's GreyMatter platform for both external and internal audiences. His role will include performing market analysis, creating thought leadership content and supporting assets, and managing ReliaQuest's analyst relations. Seth comes to ReliaQuest with more than 20 years of experience in the network security industry and spent the past eight years at LogRhythm, where he held various leadership roles in product management and product marketing. Prior to his time at LogRhythm, Seth founded Roving Planet, designing go-to-market strategies for the industry's first network access control products. In addition, Seth previously served in global product management and marketing roles at TippingPoint, 3Com, and HP Networking.