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New Company

Ideal Image

New Position

Chief Commercial Officer

New Company Website

Former Company

Advance Auto Parts

Former Position

Chief Marketing Officer

To continue on the path of strategic growth, Ideal Image, the nation's leading MedSpa specializing in non-invasive, non-surgical aesthetic treatments, announced today that Yogi Jashnani has joined the company's executive leadership team as the new Chief Commercial Officer (CCO), effective immediately.
"Yogi comes to our team with extensive experience and expertise in the fields of marketing, customer centric insights, and technology solutions," said David Prokupek, CEO, Ideal Image MedSpa. "He brings invaluable insight that will accelerate our company's revenue growth and reposition the MedSpa category, making it more accessible to real people looking to achieve natural-looking results helping them look and feel their best."
Yogi combines his leadership skills with deep expertise in marketing and technology to drive accelerated revenue growth. Yogi has consistently done so at a multibillion-dollar scale in consumer-focused Fortune 500 organizations across industries. He comes to Ideal Image MedSpa from Advance Auto Parts, where he was the Chief Marketing Officer. In this role, he was responsible for all aspects of marketing, marketing technology, digital product development and Advance's eCommerce P&L. Yogi also stood up a robust Artificial Intelligence practice. Prior to joining Advance, Yogi spent over a decade at Capital One. There he was responsible for Digital Marketing and Analytics for Capital One's consumer and small business credit card divisions, with a focus on lead generation, direct marketing and customer acquisition. During his time with Capital One, Yogi specialized in business strategy development and pushed industry boundaries to establish best-in-class practices in areas like customer-focused design, marketing technology, machine learning and agile methodology.
As Ideal Image's new CCO, Yogi will be responsible for transforming customer-focused touchpoints, further evolving marketing with a focus on digital, and enhancing the company's internal technological solutions. Yogi's appointment will continue to accelerate sales and profit growth, support the company's store footprint expansion, and maximize Ideal Image's digital presence.

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