The goal? A healthier, more active population that feels empowered to work out on the fly. “The importance of making the world more active began with the fact that technology is becoming such a ubiquitous part of our lives, and it can be a major barrier to activity,” says Dillon Auxier, the 28-year-old founder of Fitpeak. “We believe that we can leverage technology to encourage activity rather than prohibit it.”
According to the National Center for Health Statistics, only 21.7 percent of adults meet guidelines for muscle strengthening and aerobic activity. In an age where adults spend over 4 hours a day on their phones, it’s more important than ever to encourage physical activity in real, actionable ways.
Fitpeak, pitched as “Airbnb meets the fitness world,” will make it simple for anyone to book and pay for an appointment with a local trainer — even when they’re on the road. By removing inconveniences like signing up for new gyms or multiple accounts, Fitpeak eliminates common excuses that keep people on the couch. Reviews, in-depth profiles, photos and categories make it easy for people to find a trainer, coach, or even nutritionist they can connect with.
“We understand how important is is for someone to feel comfortable with their trainer. Our platform will help people find someone who motivates them and makes them feel comfortable and accountable as they climb toward their personal fitness goals,” says Auxier.
For more information about Fitpeak and to sign up for the beta, visit Fitpeak.com. Contact Dillon Auxier at 727-755-3217 or firstname.lastname@example.org.