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AmeriLife to acquire TruChoice

November 8, 2022 - Clearwater-based AmeriLife Group, a national leader in marketing, and distributing life and health insurance products, announced Monday it will acquire Minneapolis-based TruChoice Financial Group in what's described as an industry-altering deal. The company said it has purchased TruChoice Financial Group and its affiliate Inforce Solutions from Allianz Life Insurance Company of North America. The terms of the deal were not disclosed. It is expected to close on Nov. 30. TruChoice is one of the largest field marketing organizations (FMO) in the financial services industry. Last year, TruChoice covered $2.34 billion in annuity premiums and $21.8 in total life premiums. “Today’s announcement brings together two incredible companies that not only share similar values, but also a deep, unwavering commitment to empowering agents and advisors to help their clients live more financially secure lives,” AmeriLife CEO and chairperson Scott Perry said in a statement. TruChoice is expected to continue working with Allianz Life as an independent distributor.

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