Ideal Image names new CEO
January 9, 2023 - Tampa-based Ideal Image, an international laser hair removal company, has named Sharon M. Leite as its new CEO. Leite will succeed David Prokupek, the current CEO, effective today. Prokupek will continue to be with the company, serving as an advisor. “I am delighted to join the team at Ideal Image, with its strong track record. There is tremendous opportunity to reimagine the brand in the dynamic aesthetics, beauty and wellness categories,” Leite said in the company's new release. “Ideal Image has set itself apart in the industry and has been the market leader. I look forward to working with Ideal’s leadership team and dedicated associates and thank David for creating a platform which allows us to accelerate our plan to deliver affordable luxury through our treatments across North America.” Leite has 25 years of experience under her belt and most recently served as the CEO of The Vitamin Shoppe.