In August, Michael and Beth Vivio bought Corporate Fitness Works, a St. Petersburg business that provides wellness and fitness programming for companies nationwide. The power couple — he’s the former CEO of Valpak and she’s a former executive director for the Girl Scouts — own all of Corporate Fitness Works with Beth having majority ownership, retaining the company’s woman-owned designation.
Here’s Beth Vivio reflecting on 2018 and looking ahead to 2019.
St. Pete Catalyst: What were your company’s biggest accomplishments in 2018?
Vivio: CFW celebrated its 30th anniversary. We are proud to be owners of a company that has seen consistent growth and success.
St. Pete Catalyst: What was a challenge the company faced in 2018 and what did you learn from it?
Vivio: There are challenges and opportunities that come with a change in ownership. We used these first few months as a time to listen and learn from our employees and clients. With that foundation we are ready to begin implementing our vision for the company in 2019.
St. Pete Catalyst: What are your goals for your company in 2019?
Vivio: In conjunction with our executive team, we’ve established strategic priorities that focus on supporting our employees, enhancing our client experience and growing profitability of the company.
St. Pete Catalyst: What do you see for your business sector or industry in 2019?
Vivio: We are continuing to learn more about our industry. Technology is definitely having a big impact.
St. Pete Catalyst: What business insight (advice or a tip) can you share with readers?
Vivio: There’s so much you can learn about your business when you take time to actively listen to your employees and clients.
St. Pete Catalyst: What’s your morning ritual?
Vivio: I start the day by walking our two dogs and then enjoying a cup of coffee. I work out with a personal trainer at least 3 mornings per week. I like to listen to NPR on the way to work.
St. Pete Catalyst: What are you listening to?
Vivio: I am obsessed with podcasts. My current favorites are “The West Wing Weekly, ” “How I Built This” and “Start-Up.”
St. Pete Catalyst: What are you watching?
Vivio: I enjoy binge-watching an entire series. I just finished “Parks & Recreation.”
St. Pete Catalyst: What’s a must-read or must-listen for our readers?
Vivio: TED Talks by Brene Brown on the role of vulnerability and trust in leadership.