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Reflection tops out, stands tall over Mirror Lake

Veronica Brezina



The site of Reflection, an 18-story tower that's more than halfway complete. All photos: Veronica Brezina.

Panoramic views of Mirror Lake and downtown awed visitors to an upper floor of the 18-story Reflection tower Friday morning. The Sunshine Skyway Bridge was visible on the horizon.

The view of Mirror Lake from the 15th floor of Reflection.  

Veteran real estate developer Fred Hemmer, president of HP Capital, alongside team members from The DeNunzio Group and Tampa-based general contracting firm Kast Construction, hoisted a ceremonial beam, celebrating the topping out of the luxury condominium building west of downtown. 

The topping out signifies that all of the floors have been poured in the 88-unit luxury building underway at 8th Street and 3rd Avenue North.

The property was previously used as a parking lot for the Lyceum, an event venue now being used for worship services by BridgePoint Church.

The group purchased the site in a $4.95 million deal in 2022. Simultaneously, New York-based ACRES Capital Corp., a leading commercial real estate middle-market lender, provided a $73.375 million loan to fund the project.  

“We started the building before Covid hit, and we were in the planning process. It slowed a lot of things down,” Hemmer said. 

The team grappled with the national chokeholds in the supply chain and securing construction bids on time. Hemmer said the team had to use funding reserves and unorthodox strategies to push the project forward. 

“Construction costs have gone through the roof, but we luckily started ours on time before they really jumped up,” he said. 

Partners and owners at HP Capital (left to right) Fred Hemmer, Angelo Cappelli and Nick Hansen.

The executive team said roughly 200 contractors, including 120 subcontractors, are on site. Construction is now over 50% complete. 

Reflection will open to residents next summer. 

“When we first got approval, we didn’t really have much resistance from the community. Theoretically, we are not building on the lake. We are building half a block from it,” said HP Capital Group partner Angelo Cappelli. 

The original plans called for 81 units; the team added seven more. The largest condos are 2,285 square feet, and pricing begins in the $500,000s. They will feature floor-to-ceiling windows and terrace-style balconies. 

A conceptual rendering of Reflection. Image provided. 

To date, 57 of the units have sold, Hemmer said. The majority of the sold units will be on the top three floors. 

The building, constructed to withstand a Category 4 hurricane, will have 12,000-square-foot amenity center with a pool, spa, clubhouse, outdoor kitchen and fitness center. 

Naples-based Rock Star Pools will buildout the resort-style pool and hot tub. 

“It’s a stainless-steel pool, which is very unique. Next month, they are going to be raising the pieces. It’s all prefabricated steel,” Cappelli said. 

A rendering of the rooftop pool at Reflection. Image provided. 

Hemmer said a local restaurant group will operate a rooftop bar, which will cater to residents only. 

There are two ground floor retail spaces – one along 8th Street and another facing 3rd Avenue. 

“We have interested parties and are talking with [operators of] a medical spa, a coffee shop and a sandwich shop. We are trying to figure out what will be a right mix,” Cappelli said. 

The development team also includes architect firm DAG, Kimley Horn as the civil engineer, Keller Williams Commercial Development Services as the listing broker, Power Design on the electrical engineer, and Clear ph Design for the branding and interior design.

The view of downtown and Tropicana Field from the 15h floor of Reflection.  

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  1. Avatar

    Pat Fling

    September 16, 2023at3:53 pm

    Too bad t
    HT. Lu curt condos are prioritized over affordable. Hi using in St Pete. The. People who are already here should be protected with housing instead of the wealthy part timers.

  2. Avatar

    Ryan Todd

    September 17, 2023at1:52 am

    Those continually complaining about development for wealthy seasonal residents need to relax and realize that St. Pete has always been a city for rich yankees to winter in. I invite you all to review the Sanborn Fire Insurance Maps of St. Pete to educate yourselves on our city’s morphology and demographics. The Sanborn map from 1920 says that St. Pete’s summer population was 12,000 while it was 25,000 in the winter.

    Stop fighting windmills, Don Quixote.

  3. Avatar

    Amber Bennett

    September 17, 2023at11:03 am

    Great article about a great project!

  4. Avatar


    September 19, 2023at7:03 am

    As a resident and homeowner in the Mirror Lake neighborhood I’m excited to see this and other projects change my area for the better. Having more local people walking around the neighborhood is exactly what this area needs.

  5. Avatar

    Stefan Glen

    September 19, 2023at4:00 pm

    If the residents of the new building and of neighboring buildings utilize Mirror Lake, the library, the shuffleboard courts, etc. and create a similar feel as Crescent Lake, then the city has scored a huge win.
    Time will tell … let’s keep our fingers crossed.

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